I serve as the Social Media Specialist for a fragrance company, Identity Narrative, a subsidiary company of Ililewa Companies. I am in charge of all social media designs and posting, as well as content boost and ad campaign. Thus far, we’ve gained an average following of over 1k and an average of 1-2k likes and shares. I maintain a warm filter throughout their Instagram feed while varying the vibe of the posts every time.
Below is a promotion video I created for their fragrance collection.